Sean is the Associate Vice President and Director of Athletics at The Catholic University of America, and NCAA III institution in Washington, D.C. Sean discusses the role athletics plays not only in recruitment to the University but also in retention.
01:19 – Career Path
02:48 – Public vs Private
03:50 – Athletics and Enrollment Management
06:19 – Supporting Institutional Objectives
08:03 – Finding the Right Prospects
10:18 – Counter-intuitive Prospecting
12:06 – A Formula for Effectiveness
12:58 – Closing the Deal
13:49 – Relationships are Key
15:21 – Communicating the Needs
16:52 – Retention is the Next Part
17:34 – It Requires Collaborative Effort
18:50 – Coaches Play a Key Role
20:54 – Gaining Coach Buy-In
22:34 – Being ‘Comprehensively Aware’
25:44 – On Leadership
27:44 – Advice for Up & Comers
Sean recommends:
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